Take a look around your office. How many logos do you see?
It is surprising how many business owners I meet with, who don’t actually realise what a Promotional Product is and how it can help grow their business.
A Promotional Product is an item that is useful and symbolic, used in the form of advertising and communicating your brand or message.
When discussing Promotional Products with our Clients, common questions we ask are.
- Is It staff or Client Incentives?
- Staff or Client Rewards?
- Corporate Gifts?
- Pricing Points, how much do you want to spend?
- Who is Your Target Audience?
Did you know 58% of respondents keep a promotional product anywhere from one year to more than 4 years? If you are like 58% of respondents, you are sure to have at least one promotional item in your immediate workspace. (Source: PPW .org)
The above information is extremely helpful to marketers looking to choose a promotion with a product that is meant to capture attention.
Now, that’s impressive: Promotional office items are used for an average of 14 months by consumers. That’s a lot of brand impressions!