A hat doesn’t necessarily help to prevent skin cancer, but the shade for your face and protection for your ears that the cap or hat provides can certainly help. People are often rushed and underestimate the power of the sun and don’t always take the time to apply sunscreen to their face, so a hat or cap is often the only protection used. Hats and caps are worn by millions of people around the world and serve as walking billboards to advertise your business name and logo. Hats come in many different styles and sizes, but the key is to get a hat or cap that your clients will wear. Embroidered hats are typically more appealing and most common than screen printed hats. In addition, embroidery on a cap is much more cost effective when your logo has multiple colors. Also, embroidery will usually outlast the hat; whereas, screen printing can wear off and crack over time. There are two main styles of hats and caps: a Structured Hat and an Unstructured Hat.
The Structured Cap is typically going to have a higher crown. This hat, the crown is rigid and stands up on its own because it is reinforcement between the fabrics.
The Unstructured Cap does not have a reinforced crown and the hat conforms more to the head. This style hat is more popular with the younger generations.
So, not only can you provide a fantastic promotional product for your clients that they will keep and wear to repeatedly advertise your business, but you can also help them avoid excess sun exposure to their face and ears.