It can be tough choosing the perfect Promotional Product. Many factors come into the decision making, budget, audience, products, and value for money.
As The Saying Goes, Give Me Something Useful And I Won’t Throw It Away.
Your business or club is a brand, it doesn’t matter what size your organisation is. For this reason you need to consider a well thought strategic plan before deciding on your next order of Promotional Products.
What To Consider Before You Purchase Promotional Products
Things to consider in your plan is your target audience, are they female, what is their age, business interests, hobbies etc. It is important to know what audience you are targeting so you can make a positive impact on your advertising.
Once you have concluded your target audience consider your budget, many branded Promotional Products start as low as $0.50, obviously price depends on many factors, quantities, number of colours in your artwork, number of positions to be printed.
Important Facts About Promotional Products
Promotional Products cannot be blocked but online advertising can and is. In fact, the blocking of ads on websites is growing and according to a recently released article, over 150 million people block online ads.
- More than 80% of people who receive Promotional Products CAN remember the advertiser.
- As many people say, give me something useful and I won’t throw it away.
So why is brand recall so high? Because people love Promotional Products—so much, in fact, that 58% of people keep them from one to four years.